Soccer culture is our passion

Shaping a unique lifestyle "A Certain Style of Life" — with a North American twist.
Video Cover

All Things

Soccer Culture

Culture Show

Episodes drop weekly on YouTube and wherever you get your podcasts.

The 1st Half Culture Show is a unique video & podcast series that explores the profound impact of football on North American culture. Hosted by restaurateur and footy culture junkie Paul Desbaillets, this series unites football enthusiasts to discover how the beautiful game influences fashion, art, music, and food.

Featuring visits to local neighborhoods and businesses, and interviews with chefs, athletes, artists, and tastemakers, it delves into street art and local scenes. The show provides a vibrant glimpse into how futbol intersects with daily life and creativity. Join us for a unique North American perspective on football.

The 1st Half

The Podcast

The Podcast
The 1st Half

12 Questions

Collaborations

The 1st Half Culture Chronicles

New drop

capsule 000

Shop Now Football is Community

The Pulse of Football Culture in North America

Soccer’s Cultural Heartbeat – Explore the Lifestyle, Join the Movement #acertainstyleoflife

Sign Up
Because Football is for everyone

Proud supporter of Goal Initiatives

Paulie's Pubs